We lead diverse teams through the rigors of building great brands. No two missions are alike. Following are a few of the victories.
Working with her for ten years now, we know a farm girl who redefines our idea of hard work daily. Rebecca Crownover, aka ‘Texas Farm Girl’, is busy. We just finished the ninth website she’s asked us to create for her endeavors. Mom, Wife, Amazon Best Selling Author, and partner in a large farm operation in West Texas, with her schedule we know that being truly turnkey is key.
“Creative and unique! Every page Brand Rifle does is customized to stand out and tell our story. Brand Rifle has developed several sites for us and each one of them was completely different. They really think outside the box!”
-R. Crownover, Owner, Author
Our careers are founded upon a decade that included experiences like writing strategies to advertise Bell Helicopter’s military and commercial aircraft lines and creating and rolling out the advertising when NationsBank acquired Bank of America and became a global brand. We’ve worn every stripe in the launch and re-launch of brands. We’d like to help you, too.
“Working with some of the most strategic minds in the business is what gets me out of bed every day. With roots as a madman on Madison Avenue, I’ve mentored a lot of great talent over the years but it’s people like this that prove that everything’s better in Texas.”
-M. Mace, Executive SVP, TM Advertising
We got to work with a young, growing business run by some great people. The startup remodeling company needed a brand. The company’s brand promise became – leave everything better than we found it. Operating under their new name, DFW Improved, well they’ve done just that. One of the busiest remodeling companies in Texas, we often see our logo designs driving down the road.
“Our company was rapidly growing but we felt like we would benefit from a new name and brand. We knew that the results would be spot on when they asked us to ride around in our trucks to get to know our business. Our brand often gets compliments.”
-G. St. John, Owner, DFW Improved
Cutting her teeth making her salon unit the top producer in one of the hottest high end salon chains in Dallas every month, it was time for her to go out on her own. Jenna Riel Salon trusted us to create her brand and share it with the often capricious fashion world. She has dreams bigger than Texas and we continue to do what we know to support her. We all have great hair at Brand Rifle.
“I knew I picked the right company after working for a well known salon chain for ten years and a client I’ve had for longer than that saw my new business cards and web page and said they were so me. Brand Rifle takes the time to get to know you so your brand feels authentic.”
-J. Riel, Owner, Jenna Riel Salon
Working together with the marketing savvy leadership at Premier Grilling, we helped create and manage email and SMS text marketing programs integrated with retail and corporate marketing initiatives. These programs helped grow the brand’s foothold in the marketplace by capturing and nurturing a growing database of loyal customers. Our BBQ game is strong at Brand Rifle.
“We move at a swift clip and expect the same of our strategic partners. Because this team knows what it means to be fire and forget, we have asked them to help with several brands we’ve built over the last decade. This combo worked well for Premier Grilling.”
–G. Fountain, CEO, Premier Grilling
Just before the e-cigarette industry exploded overnight, we had a company who believed it to be a safe alternative to smoking cigarettes ask us to help them capture online sales. We created an eCommerce store that mimicked local search algorithms in every US city. With more than 25,000 relevant new visitors each month, products vanished from fulfillment centers in Phoenix and Dallas.
“When we asked this team to create our store and get it found online boy did they. The momentum of new orders that were created so quickly after launching the new web store resulted in a lot of late nights for our business venture. We wouldn’t have it any other way!”
-R. Stamm, CEO